AlanReuter

What's The Real Deal?

print booklet

JL Productions Leslie Jayne Benzing
What's the Real Deal Booklet Front Cover
What's the Real Deal A Good Look At The Title...
What's the Real Deal Interior
What's the Real Deal More Interior
What's the Real Deal Even More Interior
What's the Real Deal A Look At The Copy
What's the Real Deal A Zoom In On The Back Cover

Telling Your Story Through Film

Scenarios USA is a non-profit organization with offices in New York City, Texas, and Ohio. Their mission is a simple, but bold one: encourage the youth of America to tell their story through the medium of filmmaking.

Alan designed a special booklet for a promotion called “What’s The Real Deal?” which focused on teens making films about the important issues that they tackle every day. The design for the booklet was a real minimalist sensibility: getting out of the way and letting the imagery and words speak for themselves. Film is a visual medium, and the booklet ensured the images and story were front and center.